Saturday, March 26, 2005

Christian Media vs. Church Attendance

A nationwide survey conducted by the Barna Group indicates that while 56 percent of adults attend church services in a typical month, many more are exposed to religious information through various forms of media, with radio and television remaining the most popular Christian media.

Nearly half of all adults (46%) listen to a Christian radio broadcast in a typical month. The survey found that one out of every six U.S. adults (16%) listens to Christian radio on a daily basis, more than double the percentage of adults who use any other Christian medium that regularly. The total audience for Christian radio, however, has declined from 56 percent of the adult population in 1992 to its current 46 percent and has resulted in a loss of listeners — mostly among the non-Christian audience — dropping from 42 percent of the listening base in 1992 to just 28 percent today.

The percentage of adults who watch Christian television programming has remained unchanged since 1992, with relatively few adults (7%) watching Christian television on a daily basis. The percentage of adults who read Christian magazines and Christian books — other than the Bible — has remained stable since 1992. Faith-related websites are growing in popularity, with more evangelicals (41%) visiting such sites compared to all other born-again Christians (18%).

For the complete report, visit www.barna.org.

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I know I am not the norm, but there is not a day that goes by that I don't listen to Christian talk radio. Primarily it's KKMS 980AM, but at times it's KTIS 900AM. Most mornings I wake up the the God glorifying voice on John Piper. I have a radio set to turn on with the light switch in my bathroom. I listen to Todd Friel each afternoon when I prepair for work. There is so much great preaching on the local stations. I must admit I do miss listening to Bobby Coy. When I lived in South Dakota I listened to him 4-5 days a week. I listen to 80% Christian music when I choose to pop in a CD, and often listen to sermons and sermon series by other pastors. I just wish I had more time to watch and listen and learn.

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